Terms of Service: The 4 Ps of the Marketing Mix

Terms of Service: The 4 Ps of the Marketing Mix

The 4 Ps comprise what’s known as the marketing mix. These components are the building blocks of marketing. They are PRODUCT, PRICE, PLACE, and PROMOTION. One of the easiest examples of how these work together is in real estate sales. When a real estate agent signs...
Terms of Service: Swag

Terms of Service: Swag

SWAG: Stuff We All Get Not to be confused with swagger, “swag” is a popular term for all those wonderful promotional items you can receive for free from a company, usually given at an event. It’s the STUFF WE ALL GET! Some look forward to the swag bag more than...