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Traditional Media and New Media

Traditional Media and New Media

by Leslie Smith | Jun 2, 2021 | earned media, media messages, Media Plan, owned media, paid media, social media, social media platform

Is traditional media just old media? Even if it is, it’s not obsolete and it can shorten the path your prospect has to take to pull the trigger.  A friend shared with me a recent post on Nextdoor.com about an airplane ad (banner being pulled by a small aircraft)...

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