


Your Receptionist and Message Management
by Leslie Smith | Oct 5, 2016 | public relations
“May I help you?” – More than you know. Following up on my last blog post about the importance that human resources plays in public relations, I’m going to pick on one role that is often staffed by a person who is not thoroughly trained––the...
And Now, A Word From Our Sponsor
by Leslie Smith | Apr 24, 2015 | marketing, public relations
I am asked at least once a year whether to allow a sponsor send out their own press release about their involvement with a nonprofit. The answer is YES! And, just to safeguard yourself, include parameters about promotion in the sponsorship agreement. First, the...
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