by Leslie Smith | Mar 31, 2021 | writing
How To Make Your Husband a Sandwich – The Magic Cookbook “What does that mean?” That is not a question you want to ask yourself when reading how-to instructions. The importance of writing clear instructions cannot be undervalued. Yet, I find I am asking that all...
by Leslie Smith | Mar 31, 2021 | writing
… or should it be “3 Tips for Instruction Writing”? What I mean is, be careful when you are writing a document explaining how to do something. If you want to avoid additional interactions with people to address the holes in your instructions and clarify...
by Leslie Smith | Sep 23, 2014 | Long Beach, marketing, McCormick L.A., public relations, tools, word, Wordle, writing
Have you ever heard of Wordle.net? It’s a great tool any time you are writing copy and want to make sure that your main thoughts are really what is coming through. When your eyes glaze over from reading it too many times you can’t see straight and...
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