by Leslie Smith | Sep 28, 2026 | marketing, public relations
A guide to what to call your next endeavor or movement or program … Categorizing the mission or offerings of your business or nonprofit with a distinct term immediately casts a certain perception. These words mean specific things out in the marketplace and your...
by Leslie Smith | Aug 2, 2026 | nonprofits, public relations
There’s a public relations benefit that nonprofits have built into their DNA. It’s a sort of fan-ship that has amazing power. In a word, they have VOLUNTEERS. Your Board Role is Bigger Than the Boardroom When volunteers act as PR ambassadors, the...
by Leslie Smith | Oct 7, 2025 | public relations
Every conversation can be helpful for you if you remember that building a network has as much to do with your every day conversations with strangers as any formal meetings. When you have healthy, thoughtful conversations with people, you gain respect and people end up...
by Leslie Smith | Apr 17, 2025 | public relations, public relations consultant
Earlier this year I had a conversation with someone who said that public relations is to convince, corrupt, or confuse. OMG! That’s a pretty jaded way to look at public relations. He made it clear that PR needs some PR–it’s in a crisis, at least in...
by Leslie Smith | Sep 17, 2024 | Cause Marketing, Fundraising, public relations
Long Beach Gives is under way! If you are unfamiliar with this campaign, it is a week-long giving campaign that culminates with an exciting day of giving on Thursday, September 19. We are in the period known as Early Giving until Thursday. I shared this campaign with...
by Leslie Smith | Aug 23, 2022 | public relations, public relations consultant
Admittedly, I mostly coordinate “Happy PR.” I’ve helped some crisis teams but that’s not my main service, nor my absolute favorite thing to do. I LOVE helping people with Community Relations. Participating or hosting events, coordinating activities with schoolchildren...
Recent Comments