Are You in a Promotional Rut? 

Are You in a Promotional Rut? 

Earlier this year I was reminiscing about old car crushes with a friend. You know what I mean, the car that looks like it would be great to have and drive, but it probably will never end up in your driveway.  Back in the day when my minivan was scattered with...
Little Promotion and Great Results

Little Promotion and Great Results

I participated in the Long Beach Area Chamber of Commerce Small Business Expo last week. It was the first one since the COVID closures. It was wonderful to be with people and talk to them about their marketing and promotional challenges and how I can help them.  I had...
Show, Don’t Tell

Show, Don’t Tell

“Show, Don’t Tell” is a common instruction in writing. Show us that your main character is happy, sad, sorry, glum, don’t just tell us. You have probably experienced the difference between show and tell if you’ve ever searched for an image using a...