by Leslie Smith | Sep 17, 2014 | acronyms, changing your name, marketing, name change, names, nonprofits
Every so often I meet a person who works for a company or nonprofit that has an acronym for a name. Too often when I ask what the acronym stands for they answer, “It doesn’t mean anything.” They might add, “it used to, but we moved away from that.” There’s a better...
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