by Leslie Smith | Dec 16, 2025 | Cause Marketing, Podcast, Uncategorized
Cause marketing is one of the easiest public relations campaigns you can implement. It’s easiest when it comes from eh heart. Authentic concern and dedication to move the needle on a cause that needs attention and help will not only drive you to success, it will...
by Leslie Smith | Sep 17, 2024 | Cause Marketing, Fundraising, public relations
Long Beach Gives is under way! If you are unfamiliar with this campaign, it is a week-long giving campaign that culminates with an exciting day of giving on Thursday, September 19. We are in the period known as Early Giving until Thursday. I shared this campaign with...
by Leslie Smith | Nov 15, 2022 | Cause Marketing, Shop Small Saturday, small business
I’ve written a couple of articles on Small Business Saturday the last few years and they are mostly about merchandising and ways to increase your sales. In Don’t Miss Your Big Opportunities in November from last year, I touched on helping nonprofits on this day with a...
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